Completely updated for the new 2024 Study Design, this visually inspiring third edition focuses on the meaning of good design and how human-centred design principles can uncover and solve problems faced by people and the planet.

• Students are guided through the new VCD design process (based on the Double Diamond model), and its emphasis on divergent and convergent design thinking, as they explore user-centred approaches to designing innovative messages, objects, environments, and interactive experiences. 
• New highly relevant case studies and interviews with designers, both emerging and established, showcase contemporary design practice and trends. 
• A mix of new and proven assessment tasks and new end-of-chapter activities cover all Study Design outcomes, provide practical applications for building folios, and help students consolidate their knowledge and understanding as they prepare for exams. 
• Practical advice and recent VCE student work supports students as they work on their major design projects, including developing a brief, exploring design concepts, and presenting their final work. 
• The Interactive Textbook brings the study of Visual Communication Design to life with auto-marked online activities, and a wide range of videos, including how-to demonstrations, and case study support. 
• The key knowledge and skills requirements of each Area of Study are outlined at the start of every chapter to support teachers’ delivery of the new Study Design. 
• Chapter tests with solutions and a practice exam with suggested responses are available in the Teacher Resource Package along with assessment guidelines for the end-of-chapter tasks. 
• Comprehensive teaching plans ensure lessons cover all the Study Design objectives and outcomes.

Learn more at cambridge.edu.au/viscomm3ed

1. Introduction to Visual Communication Design

UNIT 1 Finding, reframing and resolving design solutions
2. Reframing design problems
3. Solving communication design problems
4. Design’s influence and influences on design

UNIT 2 Design contexts and connections
5. Design, place and time
6. Cultural ownership and design
7. Designing interactive experiences

UNIT 3 Visual communication in design practice
8. Professional design practice
9. Design analysis
10. Design process: defining problems and developing ideas

UNIT 4 Delivering design solutions
11. Design process: refining and resolving design concepts
12. Presenting design solutions
13. Exam time

We want to give you the opportunity to view sample pages of our titles so it's easier for you to make decisions.

• A sample chapter is available for preview on Cambridge GO