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Cambridge International AS & A Level Business Fourth Edition Workbook with Digital Access (2 Years)

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Cambridge International AS & A Level Business Fourth Edition Coursebook with Digital Access (2 Years)
Cambridge International AS & A Level Business Fourth Edition Coursebook with Digital Access (2 Years)
This coursebook with digital accesss helps learners develop an understanding...
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Cambridge International AS & A Level Business Fourth Edition Digital Coursebook (2 Years)
Cambridge International AS & A Level Business Fourth Edition Digital Coursebook (2 Years)
This digital coursebook helps learners develop an understanding of business,...
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Cambridge International AS & A Level Business Fourth Edition Workbook with Digital Access (2 Years)
Cambridge International AS & A Levels
AUTHOR(S):
Peter Stimpson
REGION:
Australia & New Zealand
LEVELS:
Year 11 / Year 12
EDITION:
4th Edition
ISBN:
9781108926003
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This title includes the following components
Print Workbook Cambridge Elevate
Title information
Included components
Contents
The complete series
About the authors

Are you looking for extra Cambridge International AS & A Level Business activities for your learners? Our workbook is filled with a wide variety of questions that focus on the development of four key skills: Knowledge and Understanding, Application of Knowledge and Understanding, Analysis, and Evaluation. This resource is ideal for putting theory into practice and building learners’ confidence further.

  • Wide variety of new exam-style questions and activities so learners can further test their understanding
  • Key terms grouped together for quick and simple revision and to support English as a second language learners
  • Worked examples, including ‘improve this answer’ activities, help learners develop their analysis and evaluation skills, and understand what a ‘good’ answer looks like
Print Workbook
Print Workbook
A workbook in print format.
Cambridge Elevate
Cambridge Elevate
Our Cambridge Elevate enhanced editions contain extra subject-specific digital content to engage your students, develop their understanding and accelerate their learning. With teachers and students in mind we carefully consider which concepts and learning objectives are hard to understand and would benefit from extra digital content.

Contents
How to use this book
Introduction
Introduction to command words
Unit 1 Business and its environment
1. Enterprise (AS level)
2. Business structure (AS level)
3. Size of business (AS level)
4. Business objectives (AS level)
5. Stakeholders in a business (AS level)
6. External influences on business activity (A level)
7. External economic influences on business activity (A level)
8. Business strategy (A level)
9. Corporate planning and implementation (A level)
Unit 2 Human resource management
10. Human resource management (AS level)
11. Motivation (AS level)
12. Management (AS level)
13. Organisational structure (A level)
14. Business communication (A level)
15. Leadership (A level)
16. Human resource management strategy (A level)
Unit 3 Marketing
17. The nature of marketing (AS level)
18. Market research (AS level)
19. The marketing mix – product and price (AS level)
20. The marketing mix – promotion and place (AS level)
21. Marketing analysis (A level)
22. Marketing strategy (A level)
Unit 4 Operations management
23. The nature of operations (AS level)
24. Inventory management (AS level)
25. Capacity utilisation and outsourcing (AS level)
26. Location and scale (A level)
27. Quality management (A level)
28. Operations strategy (A level)
Unit 5 Finance and accounting
29. Business finance (AS level)
30. Forecasting and managing cash flows (AS level)
31. Costs (AS level)
32. Budgets (AS level)
33. Financial statements (A level)
34. Analysis of published accounts (A level)
35. Investment appraisal (A level)
36. Finance and accounting strategy (A level)
Acknowledgements.

Internationally benchmarked qualifications providing excellent preparation for university education.

Cambridge International AS and A Level syllabuses have been created specifically for an international audience. The content of International AS and A Levels is carefully devised to suit the wide variety of Cambridge schools worldwide and avoid cultural bias. The structure and administration of Cambridge International AS and A Levels are also designed to meet the needs of Cambridge schools and learners around the world.

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